Rough Trade celebrating ‘For the Sake of Heaviness’ book release

On August 29, BMG Books will unleash ‘For The Sake of Heaviness: The History of Metal Blade Records,’ a book detailing the story of said heavy metal label, written by label founder and CEO Brian Slagel with Mark Eglinton, and featuring a foreword from Metallica‘s Lars Ulrich.

The book celebrates Metal Blade’s 35th anniversary with stories depicting the company’s many accomplishments, including the label’s role in the careers of Slayer, Gwar, Alice in Chains, Faith No More, Lamb of God and more.

Here’s more info via the man himself, Brian Slagel:

I have been asked many times about doing a book about the history of Metal Blade and it just seemed like a cool thing to do to document the 35th anniversary. You never really stop to think about a lot of this stuff, so doing the book is a great way of looking back at how many awesome things have happened to me and Metal Blade. We have had a long relationship with BMG and with their new move in book publishing, it all seemed like perfect timing. Being able to work with their team really made the final decision to actually do the book. I am really happy with the way it came out and I hope everyone out there enjoys it as well!

Here’s more on the effort from the official press release:

For the Sake of Heaviness is an inside look at how Slagel built Metal Blade from a one-man operation in his mom’s non-air-conditioned garage to the preeminent international home of heavy music that it is today. The book recounts the early beginning of a metal-obsessed Southern California kid who launched a fanzine and landed a record store job, before cobbling together what he assumed would be a one-off compilation of fledgling bands from the L.A. scene. Released in 1982, the Metal Massacre LP included the debut recordings of local groups such as Steeler, Malice, Ratt, and Metallica.

‘For the Sake of Heaviness’ is available for pre-order now in both standard and exclusive box-set edition (pictured below), which includes a limited edition cassette (ft. legendary tracks from Cannibal Corpse, Mercyful Fate, Amon Amarth & others), a Metal Blade Records 35th anniversary bookmark, and a bookplate autographed by Brian Slagel.

To celebrate the release of ‘For the Sake of Heaviness,’ Brooklyn’s Rough Trade will host a book panel and signing on September 19 at 6PM. The event will be hosted by comedian Don Jamieson, with panelists Brian Slagel, Trevor Strnad (The Black Dahlia Murder), Richard Christy (Charred Walls of the Damned), and comedian Jim Florentine.