The Beautiful Monument band promo photo 2021

The Beautiful Monument unleash “Hellbound” video single

Australian alt-rock outfit The Beautiful Monument have posted their new video single via Greyscale Records, “Hellbound,” which you can check out below. The single was produced by Callan Orr, and marks the first taste of new music since the band’s 2019 release, ‘I’m The Reaper.’ The clip was directed by Neck Up Collective and shot in CGI — watch below.

This track is about perseverance through self doubt,” notes the band’s Lizi Blanco. “One of the most personal cases for me was writing music after being harshly criticized about my writing style and strongly believing that nothing I brought to the table ever did the instruments justice. That doubt started spreading to some people close to me too. But it’s so much more than just music, it was everything in life my job, relationships, business ventures, e-v-e-r-y-t-h-i-n-g. I hadn’t felt this defeated in such a long time — it’s like a disease. No matter how much you try to convince yourself otherwise, you just keep pushing forward, even when others around you also doubt your ability.”

She adds, “I did a tarot spread asking my cards for guidance about what I need to write about and get off of my chest. I used Macabre Tarot by Samantha West and you can see the three cards I had pulled in the music video, they’re also described in the chorus of the song. Since the last release, we’ve all changed so much — especially with a pandemic happening just as we were starting to get some momentum happening again. It’s a new style and a perfect blend of us as individuals and as a collective. TBM has grown so much over the years and it’s just going to keep getting weirder and weirder.”

Blanco ends with, “The video is of a person who believes that they are of a higher stature may have an opinion that differs from yours; but it does not give them the authority to tear you down — malicious words spread like a plague. What goes around comes around.”


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Also Check Out: Merlock unleash new video single “Where No One Goes”

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